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Today, real-life dating experts are in high demand.
"Millionaire Matchmaker" star Patti Stanger says her off-screen business, Millionaire's Club International, is growing just as fast as her TV series, which, in its third season premiere, increased viewership by 30 percent, according to Nielsen Media Research.
(Wink-wink, nudge-nudge.) In so doing, Bravo gives viewers a whole new type of dating show, including an element we've seen before, for instance, in episodes of in which we got glimpses into Patti Stanger's sometimes troubled dating life.
The underlying theme here is that even if you're an expert telling other women (and sometimes men) how to date, you're not necessarily so great at it yourself.
On the show, Ward works closely with single women who he says "need an objective third party to give them constructive feedback that can help them find what they're looking for." There are many people looking for answers, especially young people with nowhere else to turn, Ward said.
About half of the 20,000 people who applied to be on his new spin-off "Tough Love Couples" were younger than 21, he said. Some services charge thousands of dollars for one-on-one consultations.
"Crazy people come in [out of] the woodwork." And while certain aspects of her club have been sensationalized for TV -- like having millionaires pick their dates out of a room full of men or women looking to date them -- Stanger tells it like it is, whether or not the cameras are rolling. I'll say, 'You want to be 80 [and alone] in the nursing home?
That seems entirely based in this premise, with just blips of how the "experts" conduct their professional business and a focus on how they fail personally, is a kind of evolution overall in the dating show—though I'm not sure it's a forward evolution.
She looks noticeably skinnier and more confident than she's been in years.
See more photos of Patti Stanger's body transformation: NEW YORK, NY - JUNE 27: TV personality Patti Stanger attends AOL Build Presents - Patti Stanger From The WE TV Series: 'Million Dollar Matchmaker' at AOL Studios In New York on June 27, 2016 in New York City.
(CNN) -- Thanks to a crop of how-to dating shows, such as Bravo's "The Millionaire Matchmaker" and VH1's "Tough Love," more people are reaching out to matchmakers, making an age-old art fashionable again.
Back in 19th-century Russia -- around the time of "Fiddler on the Roof" -- women dreaded visits from the village matchmaker and longed to choose their own men.